Partnership Tennessee

2023 / BRAND DEVELOPMENT / WEB DESIGN

Partnership Tennessee is a non-profit organization of executives whose goal is to uplift African American professionals statewide. I served as the lead designer for the organization’s brand identity redesign and new website.

The key element of the redesign was an updated logo, which features a geometric handshake icon set within a hexagon, symbolizing partnership and collaboration.

The client was also in need of an updated website. Using the newly-created brand identity, I designed a highly-engaging and modern responsive website and I put my in-depth knowledge of HTML and CSS to use by developing the design from scratch using the Webflow platform.