Port Muskogee
2022 / BRAND DEVELOPMENT / WEB DESIGN / PRINT DESIGN
In 2022, I led the efforts to overhaul the brand identity of the Port of Muskogee in Muskogee, Oklahoma.
The rebranding efforts included a new logo, an updated color scheme, redesigned stationery, new email templates, and a responsive website, all aimed at modernizing and enhancing the port's visual identity. The updated website tells Port Muskogee’s story through the use of high-quality photography, and a new interactive map gives users a full overview of post-secondary schools, infrastructure and available industrial sites in the Muskogee area.
In addition to the new website, I also designed a suite of printed flyers promoting the port’s workforce, tax incentives and economic development efforts.